Our highly experienced consultants at Ras-Econsult - a member of Initiatives in Business Development Ltd (IBD), are working to improve the performance and profitability of small and medium sized companies throughout the UK by providing business development advice. To take the performance of these companies a step ahead, we provide consultancy on Ebusiness solutions and Ebusiness project management.
We offer consultancy on front and back end technology for complete ecommerce solutions. Whether you are looking for an Ebusiness solution or an entire shopping mall, we provide solutions to meet all your needs.
Client Profile
Company was established in 1969 and was running business successfully in the past decades. But in the last few years their growth had stalled due to use of traditional practices to run business. Their sales counter had always taken orders over the phone.
Objective
The objective was to grow business and adopt the latest techniques to be at par with the industry. With the help of Ras-Econsult, the company did a thorough and in-depth research of the business trends of the sector and completed a detailed industry and competitor analysis program. Studies revealed that 50% of the sales and transaction in their industry was done online via Internet. Implementation of Ebusiness strategy was the answer to meet the requirements.
Solution - Ebnus eCommerce Website license
With the help of Ras-Econsult , an eCommerce web solution was implemented and specialised Ebnus website license was purchased. All the products were uploaded and listed on the website within a day and the site was made live. SEO expert services was provided in conjunction with the ecommerce solutions, and within a month over 20,000 product lines were listed in Google Search Engines results ready to be sold. Apart from SEO services, PPC (Pay per Click) campaigns were set for an immediate online presence and online affiliate marketing campaigns were sourced with merchant advertisers to generate new leads.
Result
A growing sales graph with the help of implantation of Ebusiness solution.
The company was looking to expand by creating a new channel of resellers or affiliates to increase leads generation. They had over 10,000 product lines under their roof, some of which were manufactured by them and rest were imported under sole distributor license agreements.
Objective
The objective was to obtain reseller channels or affiliates to sell their products via Internet.
Solution - Ebnus Franchise Website license with White Label Hosted Websites
With the help of Ras-Econsult, Ebnus E-Franchise website was setup. Within 3 months 5 new resellers joined hands with them and while utilising the E-Business web solution, started their own eCommerce website to do business on the WEB. The distributor was also able to manage the product details of the reseller websites to keep them updated with the new product lines. Apart from creating white label sites, complete Search Engine Optimisation services were provided to achieve the desired results.
Result
Easy handling and maintenance of affiliate websites and increased resellers, resulting to an increased leads generation as well as business.
The company had an online ordering system for their product lines. Although they were using the system for many years, 90% of their clients used to reorder via phone. The objective was to develop the online ordering system so as to be at par with the changing times. The main problem was their inability to find out the reason why repeat order clients did not order through the web site. New leads were also not being generated through the existing website.
Objective
With the help of Ras-Econsult, a detailed study was done and a client analysis program was completed. The strategy was to implement an E-Procurement E-business solution.
Solution - Ebnus E-Procurement Website license with Additional Bespoke Modules
With the help of Ras-Econsult, existing websites were replaced with the Ebnus E-Procurement site which was integrated with several service tools and bespoke modules. These service tools and bespoke modules provided a great user interface to the website which helped the reorder clients to interact in a more user friendly manner. Email marketing to clients at regular intervals, full SEO support (search engine optimisation) and PPC (pay per click) management further helped the client to create an online presence for increased business.
Result
A highly developed, full featured and user friendly website to generate and enhance online business.
